

They purchase advertising and learn how different options target different groups, such as business or leisure customers. In this lesson, students explore the various avenues of marketing and public relations available to hotels.

Be able to assemble a bid to win a group’s business.Identify common types of groups served by hotels.Explain what group sales are and why groups are important to hotel profitability.Finally, students try to maximize their revenue from multiple groups seeking lodging, banquets, and meeting space over a limited time period. Students also look at how banquet needs affect the total revenue earned from a group.
Vb hotel mogul full#
They then analyze whether a group demanding a discount will be more or less profitable than partial occupancy by transients paying full rates. Students try bids and learn that different types of groups have different price sensitivities.
Vb hotel mogul how to#
They learn how to assemble a bid for a group’s business. Students see a list of groups looking for lodging, banquets, and meeting space. In this lesson, students learn that many hotel rooms are sold to groups. Student progress and grades may be tracked from the Instructor page. Students click Run SIM and follow the lesson instructions. Students take the reading quiz (optional). Students complete the reading assignment (optional). Understand measures of hotel revenue and pricing effectiveness, such as occupancy rate.Use room restrictions to maximize revenue.Vary prices according to demand by day of week or demand due to special events.

Vb hotel mogul series#
To access a series of videos to help you get your classroom up and running with Virtual Business. Reading assignments (3.3 hours), reading quizzes (1.7 hours) and math quizzes (5 hours).įor instructions on how to configure your course, click You can configure your course to include or exclude (simulation exercises only) to 26 hours (simulation exercises, reading assignments Lesson: Hotel Mogul - Unique City Per Class Lesson: Operations: Restaurant & Culinary Lesson: Customer Service: Social Media Feedback
